
Let me share a little secret that's been making my kitchen smell like heaven - these impossibly gooey chocolate-hazelnut rolls. Every time I make them, they disappear faster than morning fog. Imagine biting into a soft, pillowy chocolate roll filled with warm, melting Nutella. It's pure comfort in spiral form.
The first time I made these, my kitchen smelled so incredible that my neighbor actually came over to ask what I was baking. Now they've become my go-to for weekend brunches and special occasions. There's something magical about pulling apart a warm, gooey roll that makes everyone smile.
Essential Ingredients
- Active dry yeast: needs just-warm milk to bloom - think baby-bottle warm
- Butter: should be melted but not hot - patience is key here
- All-purpose flour: creates the perfect tender structure
- Cocoa powder: turns these into chocolate heaven
- A jar of Nutella: - don't skimp here, quality matters
- Ground cinnamon: adds that classic roll flavor
- One large egg: brings everything together

Creating Roll Magic
- Dough Dreams:
- Warm milk gently until it's just right for the yeast
- Mix:
- Mix dry ingredients while yeast blooms
- Combine:
- Combine wet and dry ingredients with a gentle touch
- Rolling Beauty:
- Pat dough into a perfect rectangle on cocoa-dusted surface
- Spread:
- Spread Nutella generously - every bite should be chocolatey
- Roll:
- Roll with care, keeping it tight but not too tight
- Final Glory:
- Cut rolls with a pizza cutter for clean edges
- Place:
- Place them snugly in your baking pan
- Watch:
- Watch them rise into pillowy perfection
Serving Suggestions
Serve these beauties while they're still warm, when the Nutella is perfectly melty. On lazy weekend mornings, I love pairing them with a strong cup of coffee. For special occasions, I've been known to add a scoop of vanilla ice cream on top - the contrast of warm roll and cold ice cream is absolutely divine.
Sweet Variations
Sometimes I sprinkle chopped hazelnuts over the Nutella filling for extra crunch. During the holidays, I add a hint of orange zest to the dough - it gives them this wonderful festive twist. My sister loves when I add mini chocolate chips to the filling, making them even more indulgent.
Keeping Fresh
These rolls are best enjoyed fresh from the oven, but if you somehow have leftovers, store them in an airtight container. A quick 15-second zap in the microwave brings back that fresh-baked magic. They'll keep for two days, though in my house they rarely last past breakfast!
Morning Prep Magic
Want to wake up to fresh rolls? Prepare everything the night before and let them do their final rise in the fridge overnight. Just bring them to room temperature while your oven preheats. It's like having a personal bakery in your kitchen.
Make-Ahead Tips
The dough can be prepped and shaped a day ahead. Just cover tightly and refrigerate before the second rise. When you're ready to bake, let them come to room temperature first - about 30 minutes should do it.

Baker's Wisdom
- Keep that milk just warm, not hot - think cozy, not scalding
- Don't rush the rise - good things take time
- A pizza cutter makes the cleanest cuts
These rolls have become my signature breakfast treat. There's something about the combination of soft chocolate dough and warm Nutella that makes ordinary mornings feel special. Whether you're baking them for a lazy Sunday or a special celebration, they never fail to bring smiles and second helpings. And isn't that what baking is all about?
Frequently Asked Questions
- → How do I know if my milk is the right temperature?
- The milk should feel warm, not hot, when you dip your finger in it. If it burns your finger, it's too hot and could kill the yeast.
- → Can I make these ahead of time?
- These rolls are best eaten the same day they're made, when they're fresh and gooey.
- → Why is my dough sticky?
- The dough should be slightly sticky. Add flour gradually while kneading until it just stops sticking to your hands.
- → How do I get extra gooey rolls?
- Bake them for just 15 minutes instead of the full 20-25 minutes for an extra gooey center.
- → Where should I let the dough rise?
- Place the covered bowl in a warm spot, like near a preheating oven or in sunlight, to help the dough rise properly.