
The aroma of butter and fresh blueberries filled my kitchen the first time I baked this classic coffee cake. Dating back to 1954, this beloved recipe earned its charming name 'Boy Bait' for good reason. As the blueberries gently burst in the oven, creating pockets of jammy sweetness throughout the tender cake, and the golden streusel topping develops its signature crunch, it becomes clear why this recipe has remained a favorite for generations.
Key Ingredients
- Unsalted butter, properly softened
- Farm-fresh blueberries
- Dark brown sugar for depth
- Fresh lemon zest
- Premium vanilla extract
- Seasonal berries preferred

Essential Techniques
- Streusel Preparation:
- Work butter and sugar by hand until perfect crumbs form, ensuring that signature crispy topping.
- Cake Foundation:
- Cream butter and sugar until light and airy, then incorporate fresh blueberries with a gentle touch to maintain their integrity.
Texture Perfection
The secret to achieving that ideal crumb lies in patience. Room temperature ingredients, particularly eggs left out overnight and butter softened naturally, create the difference between an ordinary coffee cake and an exceptional one.
Variations
The recipe welcomes gentle adjustments - an extra handful of berries, a whisper of nutmeg in the streusel, though the classic version stands perfectly on its own. It pairs beautifully with vanilla ice cream, and has become a magnet for neighbors who seem to sense when it's baking.

Professional Tips
Watch for visual cues in the butter-sugar mixture
Allow blueberries to distribute naturally
Practice builds streusel-making confidence
This coffee cake continues the legacy of that innovative Chicago teenager, transforming simple ingredients into moments of joy. Whether served at weekend brunches or quiet morning gatherings, it remains a reliable way to make any day feel special.
Frequently Asked Questions
- → Is it okay to bake this with frozen blueberries?
- Yes, you don’t need to let frozen blueberries thaw. Just toss them straight into the mixture frozen.
- → How long will the cake stay good?
- The cake tastes best when fresh, but you can store it covered at room temp for a few days.
- → Can I freeze this for later?
- Absolutely, wrap it tightly and freeze it for up to 3 months. Leave it on the counter overnight to defrost.
- → What’s the story behind the name Boy Bait?
- The name came from the 1950s, when this cake was said to capture boys’ attention with its deliciousness!
- → Can I skip the cinnamon topping?
- You could, but the crunchy topping adds flavor and texture that makes this cake extra special.